6/29/09

DGUSA shocked the wrestling scene by announcing pay-per-view in 60 million homes, starting on September 4th when "Enter The Dragon" premieres on iN DEMAND, TVN, Viewer's Choice and Bell ExpressVU. This has raised some questions. We answer the three most frequently asked questions right here:

Q: Are all DGUSA events being taped for PPV?

A: Yes, that is the plan right now. Both 7/25 in Philly and 9/6 in Chicago will air on PPV. We feel this makes these cards even bigger events. Every DGUSA is important and there are no "house shows."

Q: Why is the first PPV called "Enter The Dragon" while the 7/25 event it is being taped at is called "Open The Historic Gate"?

A: The DVDs and PPVs will both be formatted differently. The 7/25 event will be edited into a high-octane, action-packed, made-for-TV two hour PPV. This will be called "Enter The Dragon" and premiere on the Friday of Labor Day Weekend. The PPV will also feature exclusive interviews, videos and more. This will be 100% PPV exclusive as the plan is not to release the PPV straight to DVD. The 7/25 DVD will keep the integrity of the live event, which is why it goes by the "Open The Historic Gate" moniker. DGUSA live events will be longer than two hours. The DVDs will maintain the flow of the live event card and also feature bonus items like the Fray match. DVDs will be released approximately one month after the PPV premiere date, so PPV remains the fastest and most accessible way to see the matches. While the DVDs and PPVs will feature some of the same content, the presentation of each will be exclusive so that is why they are going by two different event names.

Q: Why go on PPV?

A: Pay-per-view was in the plans since the conception of DGUSA, we just had to wait until the deals were signed to announce it. PPV is a great way to make DGUSA easily available in tens of millions of homes. DGUSA offers something that no one else does on wrestling PPV. It was an opportunity to really put a modernized style that is pretty much unseen in the United States right on cable. The fact they are taped does not effect continuity since there are so few DGUSA shows and they are all taped for PPV. The lone drawback is the delay in DVD release, but at the same time DGUSA will now be offered in 60 million living rooms with just a click of the remote. This is an opportunity to bring something new and fresh to the cable universe and satisfy our niche audience.

Wrestling on your TV will get exciting again when DGUSA premieres on PPV on September 4th. We'll have much more on this in the upcoming weeks. Thank you for reading and asking questions.